The shift blog
Recent Posts
Francisco Vieira • 4 Apr 2024

In an increasingly competitive job market, companies face the challenge of attracting and retaining the best talent. Employer Branding emerges as a strategic tool to build a reputation as an excellent employer, distinguishing itself from the competition and boosting business success.


Francisco Vieira • 1 Jan 2024

At a time when the judicial decision regarding the lawsuit filed last December by the New York Times Company against Microsoft Corporation and Open AI is awaited, I decided t...

Francisco Vieira • 12 Dec 2023

The year 2023 is marked by a wave of visual transformations, from the rebranding of Fanta and Burberry to Twitter's change to "X", to the latest redesign of th...

Francisco Vieira • 11 Nov 2023

As we approach 2024, the fields of design and branding are undergoing significant transformations in an effort to build communities around the products and services that bran...